We recently held a social /viral marketing class for our clients. Most of them said they had not yet jumped on the social bandwagon because they were too busy to keep up with it. Being a small business owner myself, I can see where adding another job to your already busy schedule would deter your social marketing commitment. Although, believe it or not, you can actually manage your Social Marketing accounts in less time than you think with these easy pointers below:
Facebook: Take the time to comment on your friend’s photos, notes or status’. You don’t have to comment on everything. Facebook has made it even easier since its implementation of the “Like” button. Update your status, add a note, post a photo, etc. Don’t get caught up in games, quizzes (every once in a while is ok) and looking through your friends profiles or photo albums. Do try to find 3-5 new friends for “friendship requests” especially if your Facebook is for your business. Another time consolidating tip is to pull your blog feed into your Facebook Notes http://ontargetwebsolutions.com/search-engine-blog/pull-your-wordpress-blog-into-facebook/551/ so that every time you update your blog, it will post it in your Facebook. This will keep your friends, clients and prospects up on your company’s news.
Twitter: Twitter offers many different options to help you get followers. When I first started out my account I went in and searched for others using the names of my keywords: seo, internetmarketing, and webdesign. There were many more than you think. You can look at their profile and follow them. The more you follow the more that will follow you. I try to follow at least 10 new people a day. First I look at who is following me and see if I want to follow them. Most of the time I will find my 10 people there. In case you don’t there are other options. I personally have used http://wefollow.com and listed myself under #seo #blogger #marketing and http://localtweeps.com and listed myself in my zip/postal district. This will help to get you targeted followers without spending too much time. I also try to update my Twitter status with seo, webdesign, blogging or social tips. You can also RT (Re Tweet) other people’s post if you find it amusing, interesting or educational. This will also help to keep your updates up. Like Facebook, you can pull your blog feeds into your twitter account, so every time you post a blog it will update your twitter.
LinkedIn: A good way to stay on top with LinkedIn is to communicate with others. Sometimes you can answer questions, engage in discussions or ask questions yourself. This will keep you in loop. Make sure you check LinkedIn for old college friends, old business associates or others in your field. This is a great online business networking tool.
Almost all of these social sites, have applications for your cell phone or allow you to receive emails, text message or phone alerts. This will allow you to update, check in and comment even when you are on the go.
If you or someone you know needs assistance with their Social Marketing Plan, call the social media and Internet marketing experts at On Target Web Solutions, Inc. we can help you setup and get started on Facebook, Twitter or LinkedIn. Call us at 407.830.4550.
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Tags: social media
