Everyone talks about creating the wow factor nowadays in business, but many companies fail to translate the wow factor to their web site: here are a few pointers to carry the wow factor into your web site:
1.) If your web site sells products (e-commerce) and people abandon the web site, before they check out, have your web site send them an email offering them a discount if they come back within a certain time frame. Sure, you may lose 10% of a sale, but it’s better then losing 100%.
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