I got a phone call from one of our vendors today, a vendor that we do quite a bit of business with in the domain name registration game… They called to thank me for being such a valuable client to them and to introduce me to their internet marketing products. I of course informed her that we are an internet marketing firm and we really didn’t need their help with internet marketing products. She was not understanding me…. She asked then if we ‘sub’ our internet marketing or SEO work out… Nope. All in house, it’s what we do, all day, everyday.
Here’s the point to the rant: If I am indeed such a valuable client to you, perhaps you should get to know our company a bit better and offer me enchanced domain name registration features, etc.
Before you go out and try and promote your products or services, isn’t it important to know who that audience is? Are you selling t-shirts to 20 somethings? Are you selling professional consulting services to CFO’s? Take the time to learn your market, who they are, what they look like, what they are interested in and further, what they DON’T like.
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